We've worked with some great marketing ops leaders over the years (lots of you on our fwd send list!) and learned a ton about what really makes a great marketing ops leader.

Things like using data the right way, working properly with the other marketing teams, and setting priorities strategically so the most impactful work can get done.

In this fwd: thinking video we discuss several of these traits that can help you regardless of the level you are at in your career:

• CMOs - What to look for when hiring a great mops leader
• MOps Leaders - What great traits you/your peers should possess that stand out
• Individual Contributors - What traits to obtain/develop on your way up the reigns that will make you a great fit for a mops leader position

Here’s 7 traits we highly recommend for mops leaders:

1. Don’t just bring data, bring context, insight, and analysis
2. Explain what the data means and how your reports add value
3. Don’t just be an executioner of programs
4. Monitor and provide feedback on how they can be improved
5. Don’t just manage tools, know how they provide value to the business
6. Understand how they impact processes to see where value can be added
7. Don’t work in a silo
8. Understand other teams’ roles and goals, and know what they’re trying to achieve
9. Don’t just do what’s at the top of your list/inbox
10. Prioritize and be steadfast with taking on the most valuable work first
11. Don’t overlook or ignore the small details
12. Developing an intense attention to detail is key to avoiding huge mistakes
13. Don’t allow yourself to get overwhelmed
14. Stay calm in the midst of chaos so your team maintains harmony and stays on course

We hope you and your team find these helpful and valuable enough to fwd on to your peers!